When winter weather strikes, you may think it’s time to stop putting your house out there, but don’t worry. You can still successfully show a house in the winter months, but it will take a little extra preparation. In fact, buyers who are shopping in the winter are often highly motivated, because they typically have an urgent need to move during the “off season.” This, combined with fewer houses on the market in many communities, can lead to an easier sale. Here are some tips to help you showcase your home well, even if the snow and ice are hitting your community.
Keep Walkways Clear
Make sure that people who are interested in your home can clearly see the path from driveway to front door. This means shoveling and salting all season long. You need to be proactive about this, even if the snow is actively falling, because footprints from people walking on freshly fallen snow can turn into dangerous ice. Also, keep that “for sale” sign free of snow, so people who drive by know the home is available.
Leave Space for Wet Shoes
Have a space by your front door where potential buyers can leave wet shoes. Most buyers will be respectful enough not to tramp into your home wearing wet shoes, if you provide a spot for them. Be prepared for some extra cleaning, though, because some potential buyers won’t feel comfortable removing their shoes.
Turn on the Lights
When you leave your home for a potential showing, turn on all of the lights. Winter tends to be a darker time of year, and you want your home to show as clearly as possible. In addition, open all blinds and curtains to let in as much natural light as possible.
Make It Warm
Even if you enjoy a little chill in the air during the winter, buyers should feel warm and toasty when they walk in. During showings, increase the thermostat a little higher than usual before buyers arrive, then set it back to your comfort level during the showing to keep the furnace from kicking on while the buyers are in the home.
Take Photos Strategically
If you have the freedom to, take the photos of your home on a day when there is either fresh snow or before the grass dies at the end of fall. The photos will live on the Internet for a while, so you want them to showcase the home well. A dreary yard with half melted snow may cause the home to show poorly.
Selling your home in the winter is possible, and can even be quite successful, but it does require a little strategic planning. With these tips, you can have a successful winter home sale.
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